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Looking for your competitive edge? Graduate from just a spreadsheet.
There’s a lot of talk about data – how it’s the “new oil” and why every business needs to use …
We’ve Partnered with Braze to Help Power Customer Engagement
Customer engagement is a top priority for many of our own customers, so we’re excited to announce our partnership with …
Data Warehouse for Business Intelligence
With the volume of data that businesses today are generating, there is no longer a need to rely on sheer …
A Beginner’s Guide to Data Platform Services
As a company accumulates more data across departments — user profiles, order details, marketing metrics, etc. — it reaches a …
What Is the Role of Data Integration in Business Intelligence?
Modern business runs on data. Your company likely collects information on clients, products, competitors, vendors, and many other industry-specific metrics. …
ETL in Business Intelligence
When seeking improved business intelligence, it’s easy to make the mistake of focusing only on BI tools as the solution. …
What Does the American Prairie Have to Do with the Modern Data Stack?
Successful data analytics teams are emergent; they are rarely the result of conscious human design, reasoning, and planning. Instead, the …
What Is a Data Transformation Layer?
As you work to build a modern data stack for your business, you may have heard that data transformation tools or a …
Why Startups Want a Snowflake Data Warehouse
Almost every startup wants to be data-driven, but it can be difficult to decide where to start. Startups wonder if …
